Understanding the job of Product Managers
By going through this work experience program, you will get deep insights into the product management role.
You will be solving 3 tasks in this module. The tasks that you perform will give you a real-life understanding of the product manager’s role & challenges associated with it.
What will you learn by doing this module?
You will learn if Product Management is a good career choice for you vs. not.
You will learn how to make decisions as a Product Manager.
You will learn about the skills required to succeed as a Product Manager.
You will learn about managing people & taking decisions as a Product Manager.
Lessons
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Your director has approached you, to decide whether the product should be launched in India at this particular time or not?
Assume yourself as a Product Manager of a globally recognised brand. You have the responsibility of launching a smart speaker in India. This speaker comes with virtual assistant technology (like Apple’s Siri or Amazon’s Alexa). This launch is a part of a big global launch event so you have to coordinate with the global team as well.
Your director has approached you, to decide whether the product should be launched in India at this particular time or not?
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You are in the launch meeting where you get to know the financials of the product. Will you go ahead with the launch, based on the available information?
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Two weeks before the launch, your director for India calls you and the marketing manager of India in a meeting & said, "Let's use marketing material prepared by the US team & not go with any kind the customized marketing material for India" (As this would be safe zone for him if anything with the customized material goes wrong)
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